Celebrating 20 Years of K-Beauty Success

Celebrating 20 Years of K-Beauty Success

Cosmobeauty Seoul 2026

SEOUL, South Korea
May 28th

The 2026 Kaohsiung International Travel Fair kicked off today at the Kaohsiung Exhibition Center, featuring the internationally acclaimed pride of Kaohsiung’s own Dashu District: the SH-RD hair care line. The brand's crown jewel, the Protein Cream, has earned a reputation as a "national-level souvenir" and a travel essential for Hollywood stars.

Visitors flocked to the booth for personalized scalp and hair health checkups, helping them customize their travel haircare routines.

To celebrate the wanderlust season, the brand highlighted its beautifully packaged "Travel Sharing Box" and "Classic Hair Care Gift Box". These sets make the perfect gifts for friends or clients, ensuring travelers can easily maintain effortless, radiant hair wherever their journeys take them.

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