SH-RD: A Professional Hair Care Brand Continues Global Expansion with TAITRA in 2025
2025
SH-RD, a professional hair care brand Made in Taiwan, is set to participate in numerous overseas exhibitions in 2025 alongside the Taiwan External Trade Development Council (TAITRA).
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Since receiving the prestigious Taiwan Excellence Award in 2016, SH-RD has built its international reputation through consistent quality and expert research and development. Starting in 2018, SH-RD has been selected by TAITRA as a National Gift for various overseas promotional events, confirming that the quality of chosen products is highly recognized. SH-RD serves as a key representative of Taiwanese industry to international buyers at global exhibitions.
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SH-RD joined TAITRA Chairman James Huang and Secretary General Simon Wang in Germany for K 2025 (Dusseldorf Plastics and Rubber Trade Fair) in October and MEDICA (Dusseldorf Medical Trade Fair) in November. These events facilitated exchanges with buyers from multiple countries, allowing SH-RD to showcase the professional expertise of Taiwanese manufacturing.
Concurrently, SH-RD will appear at several other international trade shows throughout 2025, including events in the United States, India, Singapore, and Germany. At these venues, the products will be briefly introduced by TAITRA staff.
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Furthermore, at high-profile events like the Taiwan Night receptions for MEDICA, EMO, and the K Show, SH-RD gift sets will be presented to attendees from around the world.
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SH-RD is committed to maintaining international engagement. Through these proactive efforts, the brand aims to bring Taiwan’s professional quality and premium products to a wider range of global markets.